Posts Tagged ‘marketer’

Advanced Internet Marketing Strategies – A Lesson From Radio Marketing

Advanced Internet Marketing Strategies
I’ve spent a lot of time learning about advertising on the radio. I understand ROI as well as MER (Media Efficiency Ratio). I understand the point of 30 minute long form ads versus :30 second spots and prime placement versus remnant space. These are all radio terms that help businesses get good at advertising on the radio.
But here’s something I don’t get. When I was a kid growing up in Anchorage, Alaska I first heard “That Song” by Genesis on KGOT. In Omaha during college I listened to Rush Limbaugh on KKAR and in Nashville I listen to music on JackFM.
There doesn’t appear to be anything strange about that, does there? EXCEPT while driving today I couldn’t remember where JackFM was on the radio dial.
That’s what’s strange. At least JackFM has branded itself with an attitude, but what about KGOT and KKAR and WTN? Who cares what the call letters are? I certainly don’t and I’ve never had a radio that was organized by call letters, it’s [...]

SEO Social Media Marketing Strategies

Ebook marketing strategies may vary from one marketer to another. But if you want to discover the most effective ebook selling tips read this article where you will find 3 easy steps to selling ebook fast.
Here are 3 Easy S

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